Verdict · Updated April 2026
Bank of America Customized Cash Rewards for First Credit Card
The Bank of America Customized Cash Rewards is workable for first credit card but not the strongest fit — ranked #26 of 47 eligible cards. Several cards listed in alternatives outperform it for this specific use case.
Rank #26 of 4746th percentileWorkable but not optimal
Reviewed by CardCompare Editorial Board
|Data-driven ranking|Updated April 2026
Bank of America Customized Cash Rewards
Bank of America · No annual fee
Choose your own 3% cash back category — gas, online shopping, dining, travel, drug stores, or home improvement — and earn 2% at grocery stores and wholesale clubs (up to 2,500 dollars combined per quarter). Bank of America Preferred Rewards members earn up to 75% more cash back, making this a powerhouse for existing BoA customers.
Full card review
Earn math — First Credit Card profile
Based on typical first credit card spending of $9,720/year across the categories below.
Annual rewards
$164
Annual fee
$0
Net value
$164
Easy approvalZero feeSimple rewardsReports to all 3 bureaus
Where the Bank of America Customized Cash Rewards wins for first credit card
- Zero annual fee — no fixed cost to worry about
- Simple reward structure — easy to maximize without category tracking
Where it falls short
- Typically requires good credit — may deny thin-file applicants
Top 3 alternatives for first credit card
Cards that rank higher than or close to the Bank of America Customized Cash Rewards on our first credit card scoring model.
How the Bank of America Customized Cash Rewards performs for other use cases
Frequently asked questions
Is the Bank of America Customized Cash Rewards a good card for first credit card?⌄
The Bank of America Customized Cash Rewards is workable for first credit card but not the strongest fit — ranked #26 of 47 eligible cards. Several cards listed in alternatives outperform it for this specific use case.
How much can I earn with the Bank of America Customized Cash Rewards on first credit card spending?⌄
At the typical first credit card spending profile of $9,720/year, this card earns approximately $164 in rewards — net $164 after the $0 annual fee.
What are better alternatives to the Bank of America Customized Cash Rewards for first credit card?⌄
Our top 3 alternatives are Chase Freedom Rise, Bank of America Travel Rewards for Students, Discover it Student Cash Back. Each ranks higher on our use-case scoring model for first credit card.
What credit score do I need for the Bank of America Customized Cash Rewards?⌄
The Bank of America Customized Cash Rewards typically requires good credit. Approval also depends on income, existing debt, and application history — a score in the stated range doesn't guarantee approval.
Is the Bank of America Customized Cash Rewards's annual fee worth it for this use case?⌄
The Bank of America Customized Cash Rewards has no annual fee — there's no breakeven to clear, so any rewards earned on first credit card spending are pure profit.
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